Founded by several Financial Advisors that had spent 15 years managing money for very wealthy clients, blooom has become of the nation’s fastest growing robo-advisors with a specific focus on helping any American with a workplace retirement account like a 401k or 403b. Blooom is a Registered Investment Advisor with the SEC, and aims to scale fiduciary best practices on low fees, and appropriate asset allocation and diversification, to millions of Americans who have workplace retirement accounts, yet no access to a financial advisor and no desire to "DIY it."